In today’s digital world, virtual volunteering is now allowing further opportunities for communities to connect to events and causes they’re passionate about.
With much of the world currently experiencing some form of lockdown and opportunities for volunteering in the physical capacity limited, virtual volunteering provides a great opportunity to still achieve that ‘helpers high’, all from the comfort of your own home.
So what is virtual volunteering? Well as the name suggests, virtual volunteering is volunteering for a nonprofit, event or cause using technology to complete a task remotely.
Virtual volunteering roles can include:
- Content writing
- Creating web pages
- Social media and marketing
- Legal or business assistance
- Online mentoring and/or training
- Managing other online volunteers
For organizations, while you may not be working with volunteers in a physical capacity, you will still need to consider a volunteer management strategy to ensure that your volunteers are engaged and retained.
- Volunteer Management Platform. The easiest way to manage your volunteers virtually is through a digital volunteer management platform. Not only does this make it easy for your volunteers to register and access opportunities but it also provides a great platform for screening, training and communication, which can all be conducted through a centralized place.
- Train your volunteers. Just because you don’t have volunteers operating within your office or onsite at an event, doesn’t mean that they don’t still require training. A lot of the virtual opportunities available require an understanding of your event, organization and/or cause so take the time to educate your volunteers about your organization and ensure that they have the skills to perform at their best.
- Engage your volunteers. Given you can’t interact with your volunteers face to face and take the time to show your appreciation, engaging with your volunteers needs to be a priority when considering virtual volunteering. Consider the below engagement opportunities as part of your volunteer management strategy:
- Welcome message from Volunteer Manager or CEO (email or video)
- Competitions including cutest pet, fancy dress costume etc
- Social media groups to allow your volunteers to interact with one another
- Appreciation posts including birthdays and milestone achievements
- Send out a volunteer feedback survey
Virtual volunteering can open the doors to a whole new host of volunteering opportunities so take the time to do it well and your nonprofit, event or cause will continue to see the benefits for many years to come.