From parkrun to Play Well: Building volunteer-powered participation movements in sports and events - In partnership with AMPSEA
How do you turn casual participants into an unstoppable army of volunteers?
Most community initiatives don't fail because they lack passion—they stall because their core team burns out. But movements like parkrun and Play Well have cracked a different code. They don't just recruit volunteers; they build self-sustaining cultures where helping out is just as rewarding as taking part. Join us for a deep-dive masterclass into the mechanics of decentralised, volunteer-powered movements that scale, thrive, and last.
Discover how to introduce new systems without losing the heart of your volunteer program, keeping your team's passion for the cause at the centre of change.
Register Now: From parkrun to Play Well
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Key topics covered:
Modernising the roster
Learn how to break heavy, season-long committee roles into bite-sized, game-day tasks that fit easily into the busy schedules of modern sports parents and participants.
Driving club stewardship
Move away from desperate last-minute emails for helpers. Discover how to build a culture where members naturally step up, taking genuine pride and ownership in the match-day experience.
Protecting your champions
Explore how digital tools and clear playbooks that strip the paperwork out of volunteer management, protecting your key coordinators from administrative fatigue.
In partnership with:
Tim Oberg, Founder of parkrun Australia | RAD Run Club | Healthy Kids Project | Co-Founder of PARTICIPATE PLUS
Tim Oberg is a pioneer of the Australian mass participation movement. As the founder of parkrun Australia, Tim grew a single Gold Coast event into a regional phenomenon across the Asia Pacific, engaging over one million participants and 450+ locations. Now, as the Founder of the Healthy Kids Project, he is dedicated to tackling childhood inactivity through scalable initiatives like the RAD Run Club and Fresh Fruit Friday. A member of the Australian Sports Commission’s ‘Play Well Strategy Leadership Group’, Tim continues to shape the national vision for inclusive sport through his consultancy, PARTICIPATE PLUS, focusing on building community-powered habits at scale.