Empowering Volunteerism in Sports: Lessons from the Super Bowl for Sports Organisations Everywhere.
Every year, the NFL Super Bowl mobilises 10,000+ volunteers, generating millions in economic impact while building a loyal community of ambassadors. Their secret? Treating volunteers as a strategic growth engine.
Discover how the Super Bowl builds a scalable, tech-powered volunteer program from the ground up each year — and how other major events around the world can replicate this model.
Hosted by:
Shannan Gove
Co-Founder, Rosterfy
Global leaders in volunteer management technology
Guest Speaker:
Trevor Bobb
SVP, Volunteer Operations – Las Vegas Super Bowl Host Committee
Volunteer Strategy Lead – Formula 1 Las Vegas Grand Prix Solutions Engineer - Rosterfy
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ON DEMAND WEBINAR
Empowering Volunteerism in Sports: Lessons from the Super Bowl for Sports Organisations Everywhere
Guest Speaker: Trevor Bobb
SVP, Volunteer Operations – Las Vegas Super Bowl Host Committee
Volunteer Strategy Lead – Formula 1 Las Vegas Grand Prix
Solutions Engineer – Rosterfy
Trevor is one of the U.S.’s leading volunteer operations strategists. With experience across Super Bowl LVII (Arizona), Super Bowl LVIII (Las Vegas), and Formula 1, he brings first-hand insight into:
- Designing and scaling volunteer programs for 8,000+ people
- Managing multimillion-dollar event operations
- Leveraging platforms like Rosterfy for end-to-end volunteer engagement
- Blending community outreach with high-standard event logistics
What You'll Learn:
- Real-world insights from Trevor Bobb, who managed volunteer programs for the Super Bowl and Formula 1.
- Why a well-designed legacy volunteer program can benefit cities—and how aligning this approach with Saudi Arabia’s Vision 2030 can build a thriving, proud community.
- Ways to keep large groups of volunteers engaged and motivated through comprehensive, tech-enhanced induction and training.
- A look at how Super Bowl LV created a centralized volunteer platform for 8,000+ people during COVID-19.
- How Saudi sports leaders can adapt this model for football, boxing, Olympic events, and more.
- Practical tips for integrating culture, recognition, and technology into a successful volunteer strategy.
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The Super Bowl LV
Volunteer Management Program
In a year unlike any other, Rosterfy and MoonShot have come together to deliver and
enhance the volunteer management program for one of the world’s most treasured
events: the Super Bowl LV, hosted by the Tampa Bay Super Bowl LV Host
Committee.
Provide a world class volunteer experience