Marketing for Volunteer Managers: 'Social to Survive' Guide for Non-Marketeers
After the overwhelming response to our first 'Marketing for Non-Marketeers' webinar, we’re back with a second date – because you asked, and we listened!
Take a quick pit-stop and pick up some social media tips from our special guests, Tatum Mandy - F1 Show Host and Motorsport Social Media Superstar and Amy Beattie, Volunteer Manager at the World Famous Silverstone Circuit.

Marketing for Volunteer Managers
Host: Martin O'Neill, Head of Marketing, Rosterfy UK & Europe
Featuring:
Tatum Mandy, Senior Sports Writer, We Are Social
Amy Beattie, Volunteer Manager, Silverstone Circuit
📅 Date: Wednesday 5 November
🕒 Time: 10:00 - 11:00
Key Topics Covered:
✅ How to think like a marketeer
✅ How to tell your story and use your mission to recruit support
✅ Social media and content tips to promote roles and events
✅ What does an effective social media campaign look like?
Webinar summary
This session is perfect for volunteer managers, programme coordinator or anyone responsible for growing a community. Our speakers will cover a broad range of marketing strategies with an extra focus on social media.
💬 Stick around for the live Q&A where you can pick our guests' brains and leave with fresh ideas ready to put into action.
🎙 Meet the Host: Martin O'Neill
Martin O’Neill is the Head of Marketing at Rosterfy and formerly served as Marketing Manager at Rightmove, where he played a key role in launching high-impact campaigns, new products, and the memorable ‘Find your Happy’ brand message.
A specialist in growth marketing, Martin is also an active contributor to both the marketing and volunteering communities, passionate about connecting purpose-driven organisations with the right audiences.

"We are very much in the 'Authenticity Era' of marketing and communication. Charities, Brands and Event teams can use their mission to build communities and support - providing it starts from a genuine place - we can show you how"
Martin O'Neill, Head of Marketing, Rosterfy

🎙 Tatum Mandy
Tatum Mandy is a dynamic social media expert and highly involved in marketing communities.
Tatum has worked with brands such as Adidas, Lego and F1. She is also an keen volunteer offering her time and skills to Formula E and Women in a Man's Race Magazine.

🎙 Amy Beattie
Amy Beattie is the Volunteer Manager and community champion at the world famous Silverstone Circuit.
Amy manages over 1,500 dedicated volunteers at one of the most iconic sporting events in the UK.