Bradford City of Culture: Connecting communities through volunteering
1000
events powered by volunteer support
2000
registered through Rosterfy
London Youth Games: Enhancing diversity and volunteering within the community
Results
23
%
increase in the number of unique volunteers
48
%
increase in corporate participation
900
+
GamesForce volunteers every year
Industry
Major Events & Venues
Volunteers
900 volunteers
Introduction
London Youth Games (LYG) is a charity that uses the power of sport and physical activity to create life-changing opportunities for over 180,000 young people across London each year. At the heart of these events is GamesForce, LYG’s volunteering programme.
The Challenge
Before adopting Rosterfy, managing volunteers for multiple events across the season was time-consuming and complex with recruitment, scheduling, and tracking engagement relying on manual processes.
LYG has transformed its volunteer management, creating a more efficient, data-driven, and inclusive volunteer programme powered by Rosterfy.
The Solution
Automating manual tasks
By automating manual tasks, Rosterfy has freed up valuable time for LYG to focus on meaningful engagement and DEI initiatives. The platform has streamlined recruitment, scheduling, and communication, allowing the team to efficiently manage 900+ volunteers across the 2024 season.
By reducing the administrative burden, LYG can focus on engagement, training, and creating a positive volunteer experience, ensuring every volunteer feels valued and supported.
This has been particularly impactful for large-scale events like LYG Finals Festival, where thousands of young athletes compete across different locations.
Saving time with automations
“It’s a big event and is spread across a lot of different areas. Operationally and logistically it is quite difficult and it requires a lot of volunteers. With Rosterfy it’s a much easier process and I don’t think we’d be able to do it manually. It saves us a lot of time this way.”
Driving DEI with data and reporting
One of Rosterfy’s most valuable features for LYG has been the ability to track and improve volunteer diversity. With real-time reporting, LYG can monitor representation, identify gaps, and take action to ensure volunteer opportunities are accessible to all.
Quarterly reports on disability volunteering help secure funding, while annual reviews provide a clear picture of volunteer engagement and retention.
By leveraging data-driven insights, LYG successfully fosters a more inclusive environment. From the 2023 to 2024 seasons, there was a 14% increase in young leaders with a disability.
Insuring an inclusive volunteer programme
“Rosterfy is a lot more automated and streamlined, but another massive benefit is the reporting side of it. We can have a real picture of the demographics of our volunteers and who’s engaging so we can identify gaps and then take steps to make sure that we’ve got an inclusive and representative cohort of volunteers."
The Impact
A growing community of volunteers
A strong focus on the volunteer experience has significantly expanded and diversified the GamesForce community.
In 2024, LYG achieved a 23% increase in unique volunteers and a 48% increase in corporate volunteer participation – a direct result of its strategic recruitment and retention efforts.
What contributed to this growth?
- Flexible volunteer roles
- Mentoring programmes
- Corporate partnerships
- Digital-first experience
WEBINAR
Smart volunteer scheduling: How to grow your program, not your workload.
Explore the importance of understanding the needs of volunteers and how to leverage technology to scale volunteer programmes. London Youth Games shares how they are growing an engaged and inclusive volunteer force.
World Scouting: Increasing efficiency through automations
800
%
more efficient volunteer management
85
%
of end to end onboarding is now automated
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